Digital Experience · Editorial Website · Travel · CMS · Creative direction · UX/UI design
Seidita London Connect — London, personally curated.
A bilingual London guide with restaurant recommendations, editorial stories and direct ways for visitors to speak with a local expert.
Year
2026
Industry
Travel & city guides
Services
Creative direction, UX/UI design
Platform
Bilingual editorial website & CMS
Honeysuckles / Case study
Seidita London Connect
A more personal way to discover London.
Travel & city guides
01 / The brief
Make a guide feel like a person, not a database.
A local guide must feel curated rather than like a directory template. Restaurant pages, galleries, travel stories and conversation channels all have to be easy to explore and easy for the owner to keep current.
Creative direction
UX/UI design
Website development
Bilingual content structure
02 / Brand identity
A visual language people remember.
The web experience uses energetic editorial rhythm, photography and flexible gallery layouts. Exact brand colours and type treatments should be imported from the approved site before a formal identity specification is published.
A more personal way to discover London.
03 / What we built
From a London discovery to a real conversation.
Honeysuckles designed and developed the responsive site, English and Italian language journeys, restaurant detail pages and image galleries, article templates, content administration and contact flows through email and WhatsApp.
Brand
- Creative direction
- UX/UI design
- Website development
Experience
- Bilingual content structure
- Restaurant directory
- Photo galleries
Platform
- Editorial publishing
- Admin CMS
- Contact integrations
Our thinking
The strategy behind the experience.
We created a two-language editorial structure built around discovery: a lively landing page, restaurant stories and galleries, guides and articles, plus obvious routes to WhatsApp and video calls. A content-management experience lets the owner publish without rebuilding pages.
The outcome
A unified guide and content system that turns recommendations into an owned digital experience, supported by editable content and direct visitor contact channels. No commercial conversion figures are claimed without verified analytics.
2
Site languages
CMS
Editable guides & venues
Direct
WhatsApp contact
Your turn
Have something you want to build?
Tell us where you are now, what you want to create and what needs to work better. We’ll help shape the rest.